Drawing businesses to Cary, North Carolina
Booth remembers Cary in the early 1970s, a small town with two traffic lights and not much of an industrial base. He and other community leaders decided to draw businesses there, and found a great deal of success, attracting industrial and technology companies. Booth's goal was to make Cary the kind of place that would offer his children jobs if they wanted to start a career in their hometown.
Citing this Excerpt
Oral History Interview with Koka Booth, July 6, 2004. Interview K-0648. Southern Oral History Program Collection (#4007) in the Southern Oral History Program Collection, Southern Historical Collection, Wilson Library, University of North Carolina at Chapel Hill.
Full Text of the Excerpt
What was Cary like when
you first joined the Council, and then how did it change?
- KOKA BOOTH:
-
Couldn't buy a pair of shoes for my boys here in town. Two
doctors, I think we had two traffic lights. There was not a sidewalk
from Ashworth Drugs to the elementary school. Great community. People
were absolutely wonderful. The school was good. Just what you would
expect with a small town atmosphere. It was here. A
lot of new people. What was interesting, everybody, a lot of people were
new and so you didn't feel like the new kid on the block, and
our kids did not feel like the new kid on the block because there were
so many new people. So it was easy. Everybody was looking to make new
friends, so that was very easy for everybody. A lot of people from many
different locations came here.
- PEGGY VAN SCOYOC:
-
But there really wasn't an industry base at that time?
- KOKA BOOTH:
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We had Taylor Biscuit Company was located here. There was W.R. Grace had
a facility that, they filled the drums with chemicals for agriculture
next to that plant. Other than that in the "city
limits" that was about it. We had some facilities relatively
close, but they weren't in the city and so the city
didn't get any taxes out of them.
- PEGGY VAN SCOYOC:
-
So at that time, the only tax base that we really had…
- KOKA BOOTH:
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It was 9% non-residential and 91% residential.
- PEGGY VAN SCOYOC:
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Wow. Was there a lot of development going on yet?
- KOKA BOOTH:
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Building was a very active business in Cary. When I moved here, shortly
thereafter, Pirate's Cove started to be built. You can see
the size that turned out to be. Then in about '72,
'73, Kildaire Farms announced their development. MacGregor,
we were not the ninth house to be built in MacGregor, but we were the
ninth family to move into MacGregor. So that's kind of the
trend that you saw suddenly develop. There was a development off of
Maynard Road called Wishing Well Village that they developed a number of
homes. There was a development off of Pamlico Drive that built some
homes. That's, you see where the areas were being located.
Nice homes but everybody was traveling someplace else to work.
- PEGGY VAN SCOYOC:
-
So when and how did that change?
- KOKA BOOTH:
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As I remember it, I think when the, there was a group of a hundred people
got together at MacGregor one day and said, we had to do something to
change directions here in town. They agreed to put some money together
and buy some land and have it rezoned for industrial development. They
bought land over off of Old Apex Road and the first company that built
there was the pharmaceutical aerosol group that built over there from
England. Then the land between U.S. 1 and 64 across the street from
MacGregor was zoned for an industrial park. There was a great deal of
raised eyebrows about that, but the very first industry we recruited
there was Firetrol from Erie, Pennsylvania who made fire suppressant
equipment. You can go there today and it looks like an office building.
Then Container Graphics, of course the Lord Corporation built a research
facility there. We got a company out of California that built sprinkling
equipment called Hunter Industries. There are just so many really top
notch, high quality industries that were attracted to that park. That
was kind of the turning point. We were shooting for a goal of 60%
residential and 40% non-residential. Came close two or three times to
retaining that, but it was always a goal and we never quite met it. But
when we raised that bar and started getting industry, and getting good
industry, it made so much difference. Of course now, places like SAS
came to Cary in 1980 and just absolutely made all the difference in the
world for being here. When they moved here, they came here with twenty
people from Raleigh.
- PEGGY VAN SCOYOC:
-
Only twenty? How many employees does SAS have in Cary now?
- KOKA BOOTH:
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4,000 plus here today with 900 acres and 24 buildings. The company is
10,000 employees worldwide, almost. Now you can see what that difference
makes to a community. People like SAS contribute so far more than tax
base to a community. It is unbelievable what they do. The employees who
are making good salaries and things, they can contribute so much. They
like the arts, they like professional sports, they like college sports.
They like for their kids to have nice soccer fields,
like SAS Soccer Park and things like that. It makes so much difference.
So that was the vision that we had. Most of the people on the Council
had young children and we kept saying, we just want it so our kids can
stay here and work if they want to. That was our goal.